Privacy Policy – Flower Delivery Bowes Park

Introduction

This Privacy Policy explains how Flower Delivery Bowes Park collects, uses, stores, and protects personal information in accordance with the General Data Protection Regulation (GDPR) and applicable UK data protection laws. This policy applies to all customers placing orders through Flower Delivery Bowes Park in Bowes Park and the surrounding districts, ensuring transparency and protection of your privacy rights whenever you interact with our flower delivery services.

What Data We Collect

When you use Flower Delivery Bowes Park services, we collect and process the following categories of personal data relevant to the ordering and delivery of flowers:

• Identification Data: Name, title, and contact details (such as phone number and delivery address).
• Order and Transaction Data: Information relating to your orders, payment details (processed by secure payment providers), and delivery instructions.
• Correspondence: Any information you provide if you contact us with queries, customer service requests, or feedback.
• Recipient Data: Name, contact, and address details for individuals to whom you send flowers via our service.
• Website Technical Data: IP address, browser type, device information, and usage statistics collected via essential cookies or similar technologies to improve our service and protect against fraud.

Lawful Basis for Data Processing

Under the GDPR, we process personal information under the following lawful bases:

• Performance of a Contract: Most data is processed to fulfill flower delivery orders and provide related customer services. This is necessary for the contract formed when you place an order.
• Legal Obligations: We may process data to comply with applicable UK laws, such as tax, accounting, or fraud prevention requirements.
• Legitimate Interests: We may use data for legitimate business reasons, such as improving our services, customer relationship management, or internal record-keeping, provided these do not override your rights and freedoms.
• Consent: Where required (e.g., for certain marketing activities or optional cookies), we will obtain your explicit consent and provide an opportunity to withdraw it at any time.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, including delivering your order, managing queries, and meeting our legal and regulatory obligations. Typically, transaction-related data is retained for up to seven years to satisfy legal requirements, whereas marketing and correspondence data is retained for shorter periods unless you continue to interact with us or ask for deletion sooner. When data is no longer needed, it will be securely deleted or anonymized.

Data Processors and Third Parties

Flower Delivery Bowes Park engages certain third-party service providers to facilitate order processing, payment, delivery logistics, and IT operations. These data processors may include:

• Payment processing providers (to securely facilitate card transactions).
• Delivery partners and postal services (for arranging and tracking deliveries).
• IT infrastructure or customer management platforms (to securely host and manage our services).

Each third-party processor is carefully vetted and contractually bound to uphold data protection standards in line with the GDPR. Your information is not sold or shared for unrelated commercial purposes, and is only disclosed where required by law, to fulfill our contract with you, or with your explicit consent.

Your Rights under GDPR

You have the following data protection rights regarding your personal information:

• Right of Access: You can request confirmation of whether we hold your personal data and ask to access it.
• Right to Rectification: You may request correction of inaccurate or incomplete data we hold about you.
• Right to Erasure: In some cases, you can ask us to delete your data when there is no longer a lawful basis to process it.
• Right to Restrict Processing: You can request temporary suspension of processing under certain conditions.
• Right to Data Portability: You have the right to receive your personal data in a structured, commonly used format and to transmit it to another provider.
• Right to Object: You may object to certain types of processing, such as direct marketing, at any time.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw your consent at any time without affecting the lawfulness of prior processing.

You may exercise any of these rights by contacting us using the details provided on our website. We may request verification of your identity before acting on your request and will respond within the timescales required by law.

Protection and Security of Your Information

Flower Delivery Bowes Park implements technical and organisational measures to safeguard your personal data against accidental loss, destruction, unauthorized access, misuse, or disclosure. These measures include secure servers, encryption of sensitive payment data, staff confidentiality agreements, and regular data security assessments. Any suspected data breach will be managed following our data incident response procedure in accordance with legal requirements.

International Data Transfers

Your personal data is generally processed within the United Kingdom or the European Economic Area (EEA). Should service providers process data in countries outside the UK or EEA, we will ensure appropriate safeguards (such as Standard Contractual Clauses) are in place for the security and legality of such transfers.

Updates to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in regulatory requirements, our services, or data processing activities. The current version of this policy will always be available on our website. Please review this policy regularly for updates.

Contact

If you have questions, concerns, or requests relating to this Privacy Policy or your personal data, please refer to our website’s contact section to reach out for further assistance.